value creation mechanisms

Searching for the missing piece in modern Ecosystems

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Recognising we need to see Ecosystems differently

The Gap Every Leader Feels—But Can’t Quite Name

We live in a world where:

  • markets move faster than planning cycles
  • partners change roles without warning
  • value shifts from inside the organisation to the ecosystem between organisations
  • customers behave across networks, not channels
  • regulators influence pathways in real time
  • technologies reshape boundaries overnight

Yet organisations are still run using:

  • static frameworks
  • linear planning
  • siloed intelligence
  • annual strategy
  • task-based AI

This creates a structural gap:

Leaders today are attempting to run a ecosystem design with tools designed for a stable organisation or world. They disappoint but it does not need to be that way

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Choosing Dynamic Business Ecosystems? We actually need them

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The IIBE Dynamic Operating System V2

The increasing pressure on business organizations to find real growth and impact is troubling. Expectations are growing with connected technology, the increased value from AI and the ability to collaborate all are requiring a different way to approach customers and provide radically new value opportunities.

Many of of existing organizations still operate with static operating models, hierarchical processes and siloed workflows. These modesl were built for predictability- not for complexity, interconnected markets, AI acceleration, or multi-party environments.

Today we are suffering from slower adaptation, fragmented intelligence, poor alignment across internal and external contributors, resulting in missed opportunities from this reluctance to collaborate, co-create or influence and shape markets beyond existing offerings.

What is necessary is to firstly explore why we need to shift to Ecosystems?

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Tackling the Mid-Market Growth Dilemma- think Ecosystems

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Forming the Network Effect through Dynamic IIBE Ecosystems

Mid- market sized European firms especially have always been caught in growth traps, reliant on the strength of thier domestic customers and the economies they operate within. If Germany and Europe are doing well, then the mid-market firms does well. These form the backbone of our industrial here in Europe.

In the past decade, or even more, this reliance and dependancies on the European growth engine have provide stable markets where the experience and history of these mid-sied firms has been constantly expanded in what they know- in adjacent products, regional extensions and incremental progress improvments- not through bold new market plays, there was largely this “no need” attitude.

It becomes a radically different story when the markets plateau and growth starts to flatten or become less predictable. That lost steady reliable growth momentum, increasing market vulnerability from cheaper suppliers, especially from China, the constant concerns over succession within smaller business, that growth uncertainty raises the risks.

The growing feeling of isolation and vulnerability needs a different change of mindset. From independence into different froms of collaboration, networks and business ecosystems.

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Do not compare the IIBE Ecosystem blueprint with other well-regarded evaluation frameworks- its better!

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There are several well-regarded frameworks for business ecosystems and digital transformation, but the Integrated Interconnected Business Ecosystem (IIBE) stands out for its comprehensive integration of multiple dimensions—strategic, operational, technological, governance, and societal impact—within a dynamic, adaptive architecture.

Other notable frameworks include:

  • Platform Ecosystem Models (e.g., by Geoffrey Parker, Marshall Van Alstyne): Focused primarily on digital platform economics, network effects, and governance but often less explicit on multi-layered integration and adaptive learning.
  • Business Model Canvas Extensions (e.g., Business Ecosystem Canvas): Provide visual tools for ecosystem mapping and value proposition but lack deep orchestration mechanics or AI-enabled dynamic adaptation.
  • Open Innovation and Collaborative Network Frameworks: Emphasize co-creation and external innovation sourcing but typically do not integrate governance, technology, and ecosystem dynamics as holistically as IIBE.
  • Digital Transformation Frameworks (e.g., BCG’s or McKinsey’s): Cover organizational change and technology adoption comprehensively but with less explicit ecosystem boundary and multi-actor orchestration focus.​

IIBE’s unique strength is its systemic, living architecture approach that explicitly integrates purpose, relationship, value, governance, and technology as co-evolving layers supported by AI-driven orchestration—making it one of the most holistic and actionable frameworks available today.

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what is the value of business ecosystem thinking as proposed and offered by the IIBE ecosystem blueprint

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Business ecosystem thinking, as outlined in the IIBE (Integrated Interconnected Business Ecosystem) blueprint, is valuable because it offers a practical, structured framework for organizations to transcend traditional business silos and evolve into adaptive, resilient ecosystems.

This approach enables organizations to unlock new growth opportunities, enhance resilience, and create sustainable competitive advantages in a rapidly changing and complex business environment.ecosystems4innovating+1​

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Understanding the “Dynamic Ecosystem” Core Principles for the Industrial Metaverse

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Understanding the “Dynamic Ecosystem” Approach for the Industrial Metaverse

A Foundational Approach by Paul Hobcraft (paul4innovating.com | ecosystems4innovating.com) is Dynamic Ecosystems applied to the Metaverse, built on a number of principles outlined here.

These provide a robust, coherent foundation that connects your broader ecosystem philosophy directly to the specific application in the Industrial Metaverse.

In the rapidly evolving landscape of the Industrial Metaverse, a crucial question arises: How do we move beyond isolated digital initiatives to build a truly integrated, adaptive, and value-generating digital twin of our industrial world? The answer lies in embracing a Dynamic Ecosystem approach.

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Are we holding the Industrial Metaverse back, is our organizing structure right?

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Credit Adobe. Industrial Metaverse & Ecosystem Thinking

As we look at the delivery of the Industrial Metaverse, it is inherently complex, has escalating stakes involved, and the current fragmentation underscore why , in my opinion, ecosystem thinking is not merely an aspirational advantage, but the essential recognizing enabler for the Industrial Metaverse’s successful evolution and long-term viability.

In essence, the Industrial Metaverse is the next evolution of Industry 4.0, moving beyond mere digitalization to create a truly interconnected, intelligent, and interactive digital realm that fundamentally transforms how industries operate, innovate, and create value.

The Industrial Metaverse promises to deliver but will it?

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Unleashing the Power of the Voice Of Ecosystems (VoE)

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In today’s interconnected business landscape, success is no longer just about listening to your customers or partners. It’s about understanding and leveraging your entire ecosystem.

In the complex web of modern business, success is no longer solely determined by individual companies, but by the strength and resilience of entire ecosystems. Just as we’ve learned to value the Voice of Customer (VoC) and Voice of Partner (VoP), it’s time we embrace the Voice of Ecosystem (VoE).

Enter Voice of Ecosystem (VoE) – the next evolution in strategic business intelligence.

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Dynamic Ecosystems provide the real power for Future-Ready Organizations

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Dynamic Ecosystems are core to Business Ecosystems

I have published a number of posts on Dynamic Ecosystems and wanted to provide a concise summary of each, capturing key takeaways and suggested action points to encourage readers to dive deeper into each topic. Each summary will focus on highlighting dynamic ecosystems core aspects and operational strategies.

Introduction: Dynamic Ecosystems are becoming increasingly central in shaping adaptable, resilient, and collaborative business environments. As ecosystems evolve, this series has highlighted essential learning points, actionable strategies, and a future-oriented approach for embedding dynamic ecosystems at the core of business strategy.

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It is time to embrace the Integrated, Interconnected Business Ecosystem

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The Power of Integrated Interconnected Business Ecosystems

In today’s complex business landscape, navigating challenges and achieving long-term success demands a new approach. It’s time to move beyond traditional boundaries and embrace the power of Integrated Interconnected Business Ecosystems!

So a business ecosystem needs both the integrate and interconnected parts?

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