I have written a fair amount about the new innovation era, offering a view on its future design.
One that is jumping to a fresh cycle of innovative design
We are in the middle of it, some of you may not have noticed its impact and change but it is significant on the understanding of innovation, in it’s future design.
Often this era of change is not as well-recognized or being faced up to, as you would expect.
Many companies are still in denial or not wanting to address the significant legacy and change required.
Innovation has gone from being islands of knowledge, developing new products and services exclusive to that one company, then quickly copied by the competitors, into something radically different.
We are moving into innovation activities that are built more on collaborative and co-creation approaches, where cooperation and exchanges are more built around platforms and formed in ecosystems.These ecosystems gather around a concept or transformation that requires this collective approach and require a more radical design and become very unique in the end result .To achieve this innovation has gone digital, pure and simple. Continue reading