Thinking sustainability needs a mix of future scenarios.

The accelerating need to build a sustainability pathway

Sustainability is rising to be top or close to the top of a boards agenda. The growing concerns of several intertwined issues need addressing as they will initiate a significant change to the Business and how it operates and presents itself to the world.

Boards are asking where our business fits within and alongside society, both in who we serve and society in general, coupled with realising that the planet is heading towards a critical crisis and what we can do to reduce these pressures?

Not just sustainability forces a sharper need for strategic choices but the ability to undertake the product reinvention. A reinvention that concerns itself with reducing waste, minimizing carbon emissions, valuing the full life cycle and the ability to show the increasingly important end-of-life part of the lifecycle model. To extract precious, rare earth minerals and recycle parts reduces the demand for future mining or heat intensive materials.

Any products need to have a clear understanding of all their stages for the clarity of sustainability. Continue reading