Sustainability | Paul4innovating Innovation Views

We are not facing up to the big Societal challenges of today?

Perhaps why innovation feels somewhat flat (well for me) is our organizations and societies are utterly failing to allow us all to step up in innovation to tackle those huge societal issues, those massive, growing problems that are swirling all around us.

We need to shake out of our lethargy and really begin to attempt to solve the real issues of our time. Some organizations are clearly working on and trying to draw attention and gain greater engagement but we need a much greater concerted effort to focus on the big societal challenges.

Global warming, rising health issues, finally cracking cancer, malaria, dementia, finding different solutions to the ageing within society. How are we going to tackle the rapidly depleting natural resources, the future conflicts over water, food, or energy . These are big, hairy, audacious gaps to be resolved.

Many are avoiding the need too stare hard into the future as we are not re-equipping everyone with skills that combine inventiveness, innovation and creativity that contributes into their communities, we have got stuck in the “me”. A reality of depletion is racing towards us and it is not a pretty sight. Continue reading “We are not facing up to the big Societal challenges of today?”

Innovation is like a tropical rainforest constantly needing attention

I describe innovation as very much like a tropical rainforest, needing constant fresh attention, similar in its management,

There is my need to cut down certain trees, clear away a lot of the floor covering to allow the sunlight in and permit those ‘selected innovation trees’ to be allowed to grow stronger.

We all have those times where we need to choose, to pursue clearer pathways we believe are better for us. To be more selective in what we do, to be more focused and hopefully achieve a better, lasting result that hopefully offers a more satisfying set of outcomes, to both clients and to ourselves.

Within this comparison I am presently making of innovation being like a forest, I really began to see so much more of a connection in what is happening around innovation that it can be compared to understanding a tropical rainforest. There are many comparisons, let me outline some of these here.

The ecosystem within the rainforest is also needed for innovation to work effectively Continue reading “Innovation is like a tropical rainforest constantly needing attention”

How can we decouple growth and consumption through innovation?

Some weeks back the International Herald Tribune (June 7^th, 2011) offered a view by Chandran Nair, the CEO of Global Institute for Tomorrow, under the title “Can the planet support more Americas?

Then this week an article “Over-innovation makes US firms suck at Sustainability because they are too innovative” by Jens Martin Skibsted and Rasmus Bech Hansen (http://bit.ly/oGDObX).

Each makes me stop and come back to my deepening view we have to decouple growth and consumption through innovation.

This is not an easy subject but let me lay out some opening views and thoughts. Why bother? Well, I really do believe we need to radically change our approaches through the use of applying innovation in new ways.

These two articles added further to my personal concerns that we do need to (quickly) come out of the denial we seem to have in all societies. Innovation needs to be radically applied in new ways that alter the present mindsets of politicians, economists and business people who feel that the only path is continued consumption and growth.

This approach is simply not sustainable and we need to find a radical alternative that still offers all of us progress but in a radically altered world.

The two articles in summary first
Continue reading “How can we decouple growth and consumption through innovation?”

Category: Sustainability

Innovation is like a tropical rainforest constantly needing attention

How can we decouple growth and consumption through innovation?

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