Most rooms we enter have four sides and are traditionally built on a standard four-pillar design; they provide the structure to build upon.
Presently in many of our economies, particularly in the West, we are struggling to find real growth; we are limited in our wealth-creating possibilities.
The future within our engagements will determine diffusion and adoption- part three
One of my favorite books is “Dealing with Darwin– how great companies innovate at every phase of their evolution” written by Geoffrey Moore. It is well worth a read.
When you work through his other books and connect thinking of “Crossing the Chasm” and “Inside the Tornado” you really appreciate the learning stories coming out of Roger Moore’s studies of the Technology Adoption Life-Cycle.
We all need to rethink a lot as the new challenges come rushing towards us.
“The best way to make accurate sense of the present, and the best way to look into the future, is through the lens of theory.” The theory of innovation helps to understand the forces that shape the context and influence natural decisions.
This might not be fashionable for many because as soon as you introduce “theory” into the discussion for many of my practical colleagues they want to dismiss it.
Going back to Christensen “good theory provides a robust way to understand important developments, even when the data is limited. “Theory helps to block out the noise and to amplify the signal”.
I always look forward to the GE Global Barometer and the 2014 report is no exception, actually it really has moved the needle on what is presently holding innovation back.
The Barometer has explored the actions or constraints that senior business executives are worrying over in their pursuit of innovation.
The fieldwork was undertaken in April and May, 2014 and covered 3,200 phone interviews to people directly involved in the innovation strategy or process. It covered 26 countries and was conducted by Edelman Berland on GE’s behalf.
The supporting website provides the GE view of how this report reflects and provides an overview, an interactive, resources and key point headings sections to explore.
I personally think GE have actually been a little too low-key on this report and frankly far too conservative on the potential takeaways in reading their ‘take’ in the overview.
It has significant implications for our organizations to grapple with but each is certainly not alone, it is a collective need to move innovation forward or you place much at risk if you don’t find solutions to the issues raised in this report.
Firstly a very brief explanation of the Cynefin Model and why I find it highly valuable for innovation management.
Innovation has many characteristics of a complex adaptive system as I have crudely attempted to explain here.
The three primary states within the Cynefin framework are Ordered Systems (including Obvious and Complicated), Complexity and Chaos.
Order is split into two, as this handles a key difference in human knowledge between those states, where the cause and effect relationship is obvious and those where it requires greater analysis or expertise.
Exploring a process of emergent discovery for innovation
Most innovators are working in and certainly are far more familiar with the ordered domains, for ‘obvious’ innovations that extend, enhance or evolve their existing products and services.
Equally, they understand their more specialised place and contribution to be growing in their comfort, in the part they play in the more ‘complicated’ domain, where expertise, dedicated focus and specialization are often required or called upon. Continue reading “The Use of the Cynefin Model for Innovation Management”
The balance between risk mitigation and being equipped for risk readiness is still an ongoing struggle to balance for most organizations in their innovation activities.
There is still a continued reluctance for exploring new radical innovation opportunities and although organizations ‘talk’ growth, they continue to struggle in achieving it through new innovation.
The incremental commitments to innovation still rule the day to move growth along. Until new sustaining confidence returns to our economies, risk mitigation dominates as markets continue to be more volatile and unreliable in predictive data and executive sentiment remains cautious.
Our organizations are looking for a higher certainty of return and seek sometimes endless validation and justification before they commit, even to small incremental changes. It is no wonder incremental innovation dominates in our innovation decisions; it is where reality sits for many. Are we heading off in a bad innovation direction? Continue reading “Are our organizations ossifying their innovation or simply have no clue?”
One of those defining extracts I came across many years back, as it is one that has shaped much of where I believe innovation needed to go, let alone where I believe it still does.
It is a pathway I want to continue to travel along and will constantly try to encourage others to equally take the walk.
I was working through a set of presentation files today and came across this extract again and thought I must share this. It rings true as much as it did those years back.
Within our ‘business as usual’ attitudes lie the seeds of destruction. Today there is a relentless pace; we are facing stagnation in many maturing markets.
We place a disproportionately high amount of our resources in the ‘here and now’ to defend what we have and what we know. A potential ‘big mistake’ We actually subvert the future to prolong the life of the existing.
We constantly look to make it more efficient and more effective but this is in the majority of cases just incremental in what we do, both in innovation and our activities. These are often simply propping up the past success instead of shifting the resources into the investments of the future.
So what are you doing this Friday, June 6th 2014 to help in your innovation pipeline thinking?
Fancy joining me and up to 2,000 others that are expected for an Innovation virtual conference.
One that has been constructed around an agenda, made up of a seemingly good mix of practitioners, a key-note or two and product development experts working through the end-to-end product development process, or selected bits of it, in a one-day event.
Crossing over the crossroads of conferences Innovation conferences are for me at least, at a crossroads. I find many jaded, struggling to justify the costs and commitment of time we need to put in to participate, often in one way dialogues. Continue reading “Make Virtual Room In Your Innovation Pipeline”
What is striking me recently is the upsurge in the software being specifically designed for managing innovation within our organizations.
The competition seems to be warming up in the more ‘standalone’ out-of-the-box segment and the innovative tools being provided are certainly accelerating the innovation process.
The software being provided is going well beyond the simply mining and capturing of promising ideas. The solutions are moving into sound idea enrichment, evaluation processes and managing a portfolio of innovation in more holistic ways.
The providers here, namely Hype, Brightidea, Spigit, Imaginatik and a growing group of others have been significantly improving their ‘front end’ offerings to capture and develop concepts
They are increasingly turning their attentions to the ‘back end’ and support with a greater focus on governance, knowledge repositories, campaign cockpits, evaluation and dialogue exchange mechanisms. Mobility has also been a growing feature to capture innovation ‘on the go’. Continue reading “Are we moving towards integrated software for innovation management?”