Are we EVER going to embrace innovation?

Why have we not embraced innovation?

I will not apologize here; this will partly be a “rant” and then begin to suggest a way forward on embracing innovation fully.

I was thinking of having the headline “Innovation as our eternal doom or shame” or “innovation groundhog day”. Let me begin in why.

I really am fed up with constantly seeing claims that “innovation is core to our business” and that we are “constantly seeking fresh growth” Both of these are simply bullshit statements from the vast majority of our businesses.

Is managing innovation too complex or fragmented? Do organizations have a clear understanding of their innovation activities?

How many people are full-time employed in the innovation team, and how many in driving strategic growth? Ten, twenty, perhaps fifty out of thousands in medium to large companies.

In the bigger scheme of things, thousands within large organizations are working on innovation. These are from different functions such as R&D, Engineering disciplines, Technologists, Designers, Application and Digital. Do they work on standard innovation platforms or individually, left over from a legacy position or have they individually found a given application more suited to their specific needs?

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Constructing the innovation mandate

So often innovation struggles to be recognized for what it is. Innovation is a critical source of future competitive advantage. It is our ability to consistently capture, build and develop new ideas within organizations or in open collaborations with others that have a direct effect on revenue growth and the ability to provide future sustainability. So why is it not more central within an organization’s core?

This is part one of a two-part post around the construction of an innovation mandate.

We need to understand successful innovation actually touches all aspects of a business, by contributing to improving business processes, identifying new, often imaginative, ways to reduce costs, building out existing business models into new directions and value and discovering new ways and positioning into markets. To get to a consistent performance of innovation and creativity within organizations you do need to rely on a process, structure and the consistent ability to foster a culture of innovation.

The innovation mandate is often overlooked or undervalued.

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Benchmarking Innovation Impact, from InnoLead

credit InnoLead and KPMG

I have always welcomed the KPMG LLP-sponsored InnoLead benchmarking report; this is for the third year.

I received a note from Scott Kirsner, who leads the team at Innolead, and he offered me a chance to read the report before its official release today at 12 PM ET time and suggested I can post anytime, so here goes. This is longer as a post as this benchmarking report brings out a lot in my view.

This report provides a definitive innovation benchmarking document for leaders in strategy, R&D, design, and other innovation roles inside large organizations. It includes survey data, interviews with senior executives, and perspectives from KPMG leaders.

The report link “Benchmarking innovation impact from InnoLead” by @innolead and @KPMG_US does offer an excellent stimulating overview that still reflects on so much of what still needs to be done in the innovation world.

The report, as suggested in the opening Welcome by Cliff Justice, U.S. Leader, Enterprise Innovation at KPMG, does provide a variety of ideas and considerations for those seeking innovation understanding.

What was collected was 216 qualified survey responses from professionals working predominantly in innovation, research and development, and strategy roles, and conducted eight interviews with senior leaders at companies across a wide range of industries, including Colgate-Palmolive, Mastercard, NASCAR, and Entergy, the New Orleans-based utility operator.

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The needs of Innovation Coherence

The needs of Innovation Coherence

Innovation often fails to align with strategic needs. It is a known, well-discussed fact. This is often not the fault of the innovator but the very people designing but not sharing the strategy or failing to recognize all the implications this might mean in shifting resources, investing money or simply under-appreciating the complexities that often lie with innovation to conceive, validate, contribute and deliver the contributions into that strategy.

Sadly many innovators are simply happily working away with no specific guidelines, apart from the general remit of “we need to be more innovative”, and this lack of coherence merging from the boardroom, failing to cascade down the organisation leaves this strategic part that innovation should plan as far to vague. They are not drawn into the need for change and its implications from an innovative perspective. Alignment should be a rigorous evaluation.

Building our capacity to innovate needs understanding and reflects the organization’s business activities. Innovators need to grasp the value creation aspects that will deliver the necessary capital-efficient and profitable growth and then ‘go in pursuit’ to achieve their contribution to these goals.

Even the basic questions often remain unclear: “How are we looking to grow revenue, save costs, reduce working capital or improve our fixed capital?” What is specifically being deployed or recognized needs to change and to get into the necessary detail becomes essential.

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Innovation requires a more dynamic systematic approach

Innovation requires a more dynamic, systematic approach

All companies talk about innovation and its growing importance, but why is it that still so few succeed in actually doing it on a repeatable scale?

What inhibits innovation? What would drive innovation success? What aspects of innovation are critical to achieving such innovative growth? Where should a company place its emphasis to gain both an improving impact on its performance and strengthen its innovation capabilities?

The difficulty for many is that innovation is a complex process that has many intangibles within the total mix to manage. Management today is far happier managing the ‘harder’ aspects of business, the current physical ones of everyday organization, not the ‘softer’ more intangible ones, where innovation often lies or emerges from. Continue reading “Innovation requires a more dynamic systematic approach”

The lost innovation pathway

Credit Chrisnaton, Flickr

I was recently working through a set of older presentation files and came across this extract concerning innovation again and thought I must share this. Sadly, it rings true as much as it did those  (many) years back.

Strategy is useless without innovation; innovation is directionless without strategy”.

Below is an extract from “Reinventing Innovation” by John J Kao. For me, it is sadly as relevant today as when I first came across it, some years back. Are we making real progress in our innovation activities? Continue reading “The lost innovation pathway”

Tackling Societal Challenges through innovation ecosystem application

Societal Challenges
Tackling Societal Challenges with Ecosystem collaborations

Perhaps why innovation feels somewhat flat (well for me) is our organizations and societies are utterly failing to allow us all to step up in innovation to tackle those huge societal issues; those massive, growing problems that are swirling all around us.

We need to shake out of our lethargy and really begin to attempt to solve the real issues of our time. Some organizations are clearly working on and trying to draw attention and gain greater engagement but we need a much greater concerted effort to focus on the big societal challenges.

Global warming, rising health issues, finally cracking cancer, malaria, dementia, finding different solutions to the ageing within society. How are we going to tackle the rapidly depleting natural resources, the future conflicts over water, food, or energy? These are big, hairy, audacious gaps to be resolved.

Are we capable or simply just avoiding these BIG challenges? Continue reading “Tackling Societal Challenges through innovation ecosystem application”

Surfacing the real barriers to innovation.

Here I am suggesting that there are ten intractable challenges that need breaking down and addressing to allow innovation to begin to really take hold

I’d suggest this might be a great starting point. Considering the intractable in anything is hard. To recognize these firstly is terrific, as they are tough to manage but phenomenal if you can surface them.

Then having the capability of knowing how to set about tackling these, drawing in a growing consensus that these are the real blocks to the team becoming truly innovative.

If you could ask a series of question that might help unlock innovation blockages it would make such a difference to our innovation performance and engagement. I think this might need a good external facilitator as my recommendation, one who has deep innovation knowledge and expertise, able to manage the ‘dynamics’ within the room.

These are shaped as discussions to raise, explore and extract views and then to be pulled together into a collective position, that gives strength and identification to resolving issues surrounding innovation. Surfacing differences, finding common ground and developing a ‘collective’ way forward makes a significant contribution to building a common language and a common sense of identity. It underpins innovation engagement. It gives confidence to any innovation undertaking. Continue reading “Surfacing the real barriers to innovation.”

Innovation Coaching Has Real Value

Although this seems to be expensive to undertake, one-on-one coaching offers a lasting value to connect innovation far more deeply in the way a person and their organization ‘sees it’. It provides the place of context, meaning and content if facilitated well.

The importance, like all behavioral change coaching, is to create a safe but challenging environment so the recipient can take risks and learn. You as the coach find the balance between challenging through inquiry and supporting different thinking to draw out possibilities to gain new understanding from.

All the work is usually based on the recipient’s agenda, through a set of opening discussions you need to balance both personal learning’s with organizational needs. These need consistent clarification and re-calibrating as you go. Continue reading “Innovation Coaching Has Real Value”

Building Your Own Innovation Capital Lies Within Organizational Learning

We need to know how to unlock the real value of innovation both personally and within the organization, we work for.

If we do not fully understand where the innovation capital comes from, and how new capital and stock can be provided, innovation will remain tentative, always stuttering along.

It will lack that essential organisational innovation rhythm, stay disconnected for many and will be frustrating your own evolution in understanding.

I’d like to offer a fresh view on building your own capital.

There are different building blocks and types of capital. Let’s start with the vast knowledge inside the organization, as this forms learning capital. We’re all expected to combine our existing internal knowledge with the external knowledge that flows into the company these days, mostly intangible, searching for its relevancy and context.

The stock we build in our use of this fresh knowledge so we can combine these into new insights that eventually create different sets of advantages – ones that foster value creation.
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