Building innovation ecosystems allow both the network effect and relationship building to form outside your one existing environment to build greater potential solutions to customer needs
Business contagion requires different innovative responses.
We are presently facing a profound set of changes in the conditions that businesses operate within the immediate years ahead, that of the fear of business contagion; these will need a different set of innovation shifts and responses to counter this and seize new opportunities.
Over two posts, I want to lay out the underlying concerns (here) and the new dynamics we can deploy by changing how we undertake innovation as my second post.
This first post discusses what is changing, and there is a growing argument in what I am seeing that we are facing one of those contagion periods where one set of conditions is triggering another, followed by another.
Innovation requires a more dynamic, systematic approach
All companies talk about innovation and its growing importance, but why is it that still so few succeed in actually doing it on a repeatable scale?
What inhibits innovation? What would drive innovation success? What aspects of innovation are critical to achieving such innovative growth? Where should a company place its emphasis to gain both an improving impact on its performance and strengthen its innovation capabilities?
The difficulty for many is that innovation is a complex process that has many intangibles within the total mix to manage. Management today is far happier managing the ‘harder’ aspects of business, the current physical ones of everyday organization, not the ‘softer’ more intangible ones, where innovation often lies or emerges from. Continue reading “Innovation requires a more dynamic systematic approach”
Recombining offers or concepts offers greater value creation in the short term but it is the ability to look out and see a different future will bring the higher value returns that innovation aspires too
We need to look to build Dynamic Innovation Ecosystems and radicially different Business Models to change the nature of innovation discovery, validation and implementation.
Applying the three horizon framework to innovation and change
I will always recommend this three horizon framework for shaping innovation. So much of our need to think about innovation is about managing differently the today, the tomorrow and the future, these need to be thought through in very distinct ways, to clarify the innovation levels of intensity, resources and outcomes required.
To explain the impacts of innovation and the change it creates, we’ll use an accepted framework (the Three Horizons) to consider the impact innovation has on change capabilities and business models.
Here we introduce the three horizon concept to better understand the range of innovation outcomes and the potential change requirements.
The three degrees of ecosystem design- the innovating equation
In any ecosystem thinking and design, we do need to find this “sweet spot” for encouraging more innovation. For me, it is the ability to build the dynamics within the involvement required.
We live in a world where we are having greater connectivity than ever before. We are increasingly engaged in far greater interactivity with easy access to social and organizational tools than ever before.
The approach we take to embedding innovation in all its forms is a unique one that we call the Pathway Curve Methodology.
Innovation needs to be worked at, to grow into a deeper understanding, over time. It needs to be understood in all its different forms and often many can become confused and disappointed by their initiatives by not taking a more measured approach to them.
Linking innovation needs constant evolving and recognizing
I have been working through my innovative points of focus, those that have, for me, my innovating purpose that needs constant referencing back and adapting to the future needs of innovation.
So here are my points of focus with a number of reference links that I have selected and written upon in the past. They help build out my narrative for innovation capability building and understanding for the future. Continue reading “Linking sense of innovating purpose”
I was recently working through a set of older presentation files and came across this extract concerning innovation again and thought I must share this. Sadly, it rings true as much as it did those (many) years back.
“Strategy is useless without innovation; innovation is directionless without strategy”.
Below is an extract from “Reinventing Innovation” by John J Kao. For me, it is sadly as relevant today as when I first came across it, some years back. Are we making real progress in our innovation activities? Continue reading “The lost innovation pathway”
You get this increasing sense that the ‘fizz’ has gone out of the innovation bubbly, we are seemingly in a trough of innovation disillusionment. The innovation party presently feels a little flat.
When we turn up at those creative innovative parties today the numerous delicious canapés to choose from are turning up at the edges as we are becoming disillusioned, just being fed on a present unexciting incremental innovation diet, lacking any real substance.
We are not being challenged, we are being constrained, bored and fearful of taking bold risks
People are milling around with that bored look on their faces, some are also slumped down checking their watch or smartphones on when is the best time to cut out and find somewhere else to be, rather than be here. Has the fizz gone from innovation? Continue reading “The trough of innovation disillusionment”
