Business Platforms and Ecosystems | Paul4innovating Innovation Views

Helping discover your innovation pathway

*You need to discover your innovation pathway*.

I started posting my thoughts on innovation in August 2010. I have written on this site alone, www.paul4innovating.com, by just coming up to a milestone of 700 posts focusing on innovation thoughts and opinions, so I just wanted to pause and think about all the different places I have tried to get the innovation message(s) out.

I always find the post-New Year to be a reflective part of the year of reviewing, deciding, and then setting new goals. This is a post about the sources of my knowledge that feeds my innovation passion.

Let me start. I often wonder whether the posts and articles I’ve written have been hitting the right buttons, helping solve the needs of those involved in innovation; I hope so. I have pushed out and explored various aspects, learning myself as I go. I have followed a number of great innovation thinkers and read different books on the areas of innovation.

It amazes me. How much is talked about, advice offered and sometimes that deep down nagging feeling, innovation understanding does not really change; it is the people managing it as they often seem to be simply passing through this innovation period onto other things or vanishing in pursuit of different career interests.

The need for Transformational Innovation

Transformational innovation is increasingly needed to cope with the change needed in many organizations to find a new or repositioned value proposition.

Transformational innovation is one of the hardest, if not the hardest, to achieve. When you are required to become (really) different at the core, you face the inherent conflict that making change is where clear leadership can only bring about, guiding the changes required through this highly disruptive period and providing the compelling story of the compelling future that provides a fundamentally better state than the one occupied today.

We have many innovation outcomes to choose from, including incremental, distinctive, radical or disruptive. Today we focus more on open innovation where a greater external diversity combines with internal expertise to generate the potential for something fundamentally different. Today we have technology as an enabler and applying innovation ecosystem thinking in designing open platforms so this network of experience can be exchanged, shared and developed.

Yet transformational innovation does require something really different.

To become different, you have to go beyond adding innovation at the periphery, bolting new concepts onto the existing core, you need to dismantle the core fundamentally.

The linkages of innovating purpose

Whenever I get into conversations about innovating, we always hit difficulties on the question, “how can I build this well and be sustainble?” Hence, I often try to build an extended narrative for what makes up the innovation capability building and understanding for the future. I frame this as the linkages of innovation purpose.

This opening narrative becomes increasingly important when you argue the move from our present way of thinking and building innovation systems, often linear and spread across different teams and islands of internal knowledge. into future ones built far more around innovation ecosystems in thinking and design that are integrated and connected, to open up conversations and exchanges, seeking common points of value in a broader network of solution providers.

I outlined in a post in May 2022, “linking sense of innovating purpose“, my ten points of linkage need, and I want to build on this further here in some explanations for each of the linkages..

I want to go deeper into these ten linking parts, breaking them down a little further.

What makes the Innovation Ecosystem different?

In the past few months, I have been writing consistently on the need to change our innovating process, thinking and designs into Innovation Ecosystem ones.

In October, for example, I wrote, “Why do we need to change our thinking about innovation“. I continue here with some more arguments of “why” we need to move towards an innovation ecosystem in design and thinking.

I continue to gather, reflect and construct the “how and what” structure of this redesigned innovation (ecosystem) process/system. This will be my initial view of how this needs to be shaped as the overriding architecture of an Innovation Ecosystem. I’m coming closer to the point of sharing this in the coming weeks.

I am focusing here on arguing for changing our innovation process on the Business-to-Business or Industry-to-industry, not the retail or consumer ecosystems and their designs.

Let us first provide the top view of the difference in need and the offer of new values.

Barriers to innovation, the cause and effect.

*Seeing the barriers, the causes and effects*.

I am on a personal mission to convince innovation software providers, corporations and innovators to change how they undertake innovation.

In some recent posts, I argued that we need to adopt a broader innovation ecosystem thinking and design. I stated in one recent post, “We must promote more dynamic environments and the constant desire that organizations and their people have to be fit for innovating purposes, adaptive and fluid in such highly challenging and confusing times.”

I do think we need to restate the current barriers to innovation.

These barriers do not ‘magically’ change by delivering what I believe moves us to a better system for innovation, that of an ecosystem and platform architecture. Still, barriers do need to be consciously built into any new thinking as ones “to be resolved” in any new solution design.

Recognizing the present and ongoing barriers to innovation needs solutions to be built into any future design. Let me outline many of these here, building further the case for necessary change.

Today most organizations have barriers towards creativity, ideas and innovation.

Building out our innovation ecosystem in design and thinking

*Finding the new building blocks of innovation ecosystem design and thinking.*

Why change our thinking and designing around innovation ecosystems?“

For me, ecosystem thinking and design offer fresh ways for accelerating mutual learning, and through this innovation, outcome potential for sharing and knowledge building.

As we build an understanding of the power of digital platforms and ecosystem thinking, we can see gains and new values and realize different opportunities denied to us in the past by a lack of clarity, depth of understanding of what was in front of us but not appreciated, as we were looking at it differently and not seeing its potential in a combined value or bundling.

Today we live in a more connected world; technology has enabled this.

We are becoming far more networked and have a growing awareness of hyper challenges that we are in part resolving. Still, we face many blurring boundaries across market positions, competitors and global trade that need combining our talent and expertise to provide a new set of solutions, delivering on promise and impact. We are in a more complex world, needing different approaches within business organizations.

We hold the promise of liberating potential in resolving wicked problems and opportunities, providing we embrace the potential to combine and share outside our organization and tap into the rich diversity of knowledge, equally keen to collaborate and cooperate to achieve a more cross-cutting innovation that provides solutions to these more complex problems.

Please, we need a different Innovation narrative

(Visual adapted from AFSC explaining a narrative, in this case, social justice)

I have been struggling for quite some time with innovation’s increasing difficulties in influencing growth and achieving real impact.

I see many comments on the failure of innovation, in its inability to be at the core of an organization’s ambitions for growing and changing. Actually it is a long list of issues and concerns that we so often paper over and don’t fully address. There is a time for making a real change and I feel that could be now by shifting our thinking towards innovation ecosystems.

Let’s reflect first on the constraints or barriers that innovation faces, much self-imposed.

Innovation “fights” to attract resources, to gain management attention or to appreciate fully the difficulties and uncertainties in the time it takes, in its potential risks and its need often for a more ambitious and bold commitment of support and belief.

Our innovation processes stay locked in islands of knowledge, stubbornly not flowing across organizations, informing others and giving the right levels of insights, support, or collaboration needed. Innovation software management continues to be sold piecemeal, so often just bolted onto the other selected parts already in place, not being optimized.

Innovation Passion led me here

So many multiple strands constantly need to be pulled together to build a complete innovation picture.

We need to build theories, explore multiple connections, and build continuously on the patterns, the signals, and the interactions by extracting from all the different ‘cells’ of knowledge we all possess, which makes the application of innovation often highly unique to each of us.

Innovation ‘speaks to us all in different ways and has multiple meanings.

Then, when we grasp what we understand, we have to translate these thoughts into practical, workable solutions. By sharing, you learn and continue to build on this knowledge. You actually blend your own creation and learn from others, and that combination effect curates even greater knowledge and application.

To build a comprehensive view of any innovation built in a digital world needs is bringing together multiple strands of understanding, and that is tough, demanding and time-consuming.

Innovation needs to speak to us.

Establishing an innovative business platform adoption approach

The Combination Effect for Adoption in today’s world

The level of interest in business platforms in the B2B space has rapidly grown. Platforms are more viable and relevant today than ever. The platform’s ability to offer multiple values will influence many of the client’s adoption decisions over the choices their business will engage with.

I wrote a recent article on my ecosystem and platform posting site, “Exploring points of value in adopting business platforms.”

I suggested in this post, “Platforms allow you the opportunity to innovate in very different ways. They can add value through collaborations that can add more to the internal efficiency options through learning and sharing. Platforms help manage the difficulties of transitions we are all undergoing and change how we see the world through a broader collaborative set of lenses.”

Recently in Stanford Social Innovation Review, an article on the “Adoption of Innovation” by Benjamin Kumpf & Emma Proud is well worth the read as adopting any innovation process is a tough, slow one.

They take a position on looking at behavioural approaches suggesting when behavioural insights have been adopted, innovation has ceased to be “innovative.” When a method, technology, or approach to a problem has moved from the experimental edges of an organization to the core of its work: no longer a novelty but something normal and institutionalized. My fear here is this becomes “static” and losses its dynamism. Continue reading “Establishing an innovative business platform adoption approach”

Category: Business Platforms and Ecosystems