Molecules | Paul4innovating Innovation Views

Can innovation lead us to economic recovery?

After some recent #innochat debates (www.innochat.com) around innovation and economic recovery, including the future of Nations, of the US, and of innovation itself and how it needs an organizing framework to work more efficiently, I wanted to dig a little deeper, to get my own head around all of this.

We do have real problems in the world and we need to find solutions but something strange is happening and I was not sure I understood it. So I’ve been on a little investigative journey that is beginning to make some good sense, well at least to me.

A host of financial contagions has been heaped upon us progressively in recent years.
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Renewing Innovation through the Social Innovation Agenda

The challenges are growing in their social dimension across Europe, the United States and a host of other countries, both developed and developing, that are needing new fresh responses.

Social demands will inevitably increase as nations are being confronted with budgetary constraints, increased deficits and mounting debts to resolve.

Social needs will become more pressing and innovation, social innovation, will increasingly explore opportunities to extract ‘more from less.

Innovation can play an increasing part in resolving social challenges that are increasingly confronting us.

Starting a new movement on social innovation in Europe

Recently I became a member of www.socialinnovationeurope.eu . I certainly feel this is going to offer something exciting and vibrant. It is a growing community of thinkers, creators and innovators with the knowledge and skills to change the way we face Europe’s most pressing issues.

Contributors to the site will take a strong hand in shaping the direction of social innovation across Europe, breaking down silos and raising a unified voice. I need to find my own part in this, as there are multiple ways for contribution, which I’m still presently figuring out.
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Innovation is swimming in uncertain waters

Innovation is very often swimming in uncertain waters that rise and fall just like the waves in a sea: they are choppy, demanding and exhausting to fight against.

As uncertainty constantly arises as we discover more, and expend more energy, the very nature of our original starting point set down in a well-thought-out, and well-crafted strategy actually begins to suddenly have a realization that needs a radical change in direction..

Then we are left with more ‘open-ended’ questions than answers. Welcome to real innovation where faith and belief play an important part.

There often seems to be constantly arising critical unknowns and sometimes all you are left with as your innovation emerges is just actually and simply a new starting point.

A new starting point as the concept is so different to cause you to rethink dramatically. Innovation and its journey of discovery take you into so many new areas you never expected when you first thought of the idea or concept.

What do you do? Do you abandon this or press on? What helps us maintain a commitment and a course?
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Appropriate Innovation Makes Good Sense.

Innovation should always deliver on a specific purpose or promise, often it simply doesn’t. It needs to be suitable to our needs; it needs to resolve a given job-to-be done.

In the developed world we are consistently over-delivering innovation for many and there is a given cost to that, which we all pay for even though we often don’t really need it in the first place.

Take, for example, the software provided by Microsoft for its windows application, in its office versions, they all are over-specified for our personal needs.

The majority of these ‘sit’ on our computers taking up space and never used. This continued requirement which we are forced to constantly upgrade requires us to seek more computing power yet it is really inappropriate for most people’s needs.
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Questions raised on a collaborative innovation framework

Yesterday, 5^th May, there was an interesting exchange on #innochat relating to collaborating frameworks for innovation. We have a wiki on this http://cirf.pbworks.com if you care to take a look so you get the context and the suggested framework we are proposing.

#Innochat is a lively, informative and inspiring one-hour(ish) discussion on Thursdays at noon (Eastern US time). Usually the best way to follow along is to head over to TweetChat – sign in with your Twitter credentials and follow along and participate. Take a look at www.innochat.com and join in.

Jeffrey Philips @ovoinnovation and myself @paul4innovating have been suggesting that we need to organize more around a common approach to innovation and has recently published this we decided to put this forward within this discussion hour to learn more from many established innovation thinkers.

The fact that Twitter decided to go ‘whaling’, stalling and generally misbehaving to create some bottleneck in exchanges, did seem to generate a lot of ‘chat’ and a great diversity of opinion.
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Societal Innovation – challenging our future thinking

There needs to be this major shift from market-led to more societal led organizations occurring. We see pockets of this in a number of business organizations offering clearer governance and sustainability outlines as part of their annual reporting.

We need to push them a lot harder. We need to move away from business-only innovation into a society based.

The shifts taking place

Society has shifted, is shifting; the consumer is becoming the supplier of content, meaning, of their taste preferences, their emotions and the goods and services they will buy. Mass consumption, the model honed in the 20^th century doesn’t work anymore.

Customers are actually saying “less choice, more say” and seeking deeper self-determination. This personalising of preference can seem more complex for organizations but there are many ways to manage this it requires real change in organizations, oriented to society more, serving them more.

The marketing thinking is in need of adaptation also.
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Everything seemingly comes in seven or does it?

Recently I was going through my files and was amazed how the use of seven came up to form some sort of magic seven frameworks. I’m not sure if we can blame this all on the “seven wonders of the world” but ‘seven’ has some magic perhaps when it also comes to listing. Is it because our attention span can’t absorb more than seven things at a time?

Ok, I can hear my wife say “Seven, you, huh!”
Let me give you a flavour of this use of ‘seven’

Seven keys to designing your innovation
Seven success factors
Seven habits of effective people
Seven innovation myths
Seven kinds of consequences
Seven deadly sins of Road-mapping
Seven levels of sustainability
3M’s seven pillars for innovation

The list could go on….and on. So why does seven seemingly loom so large for us?
Continue reading “Everything seemingly comes in seven or does it?”

Moving towards a more distributed innovation model

How are we going to really unlock the true potential of frontline managers, middle managers and the whole workforce for ‘seeing’ and engaging for their contribution to innovation?

Far too many organizations still don’t provide the opportunity for everyone to contribute to innovation. I think as open innovation moves from the labs and research centres then OI will be one of the ways for a shift in thinking to take place, not just with the outside world but within the inside organization for a number of reasons.

Critical needs of open innovation are the trust, the behaviors and the relationships that need to be at the forefront of thinking when you engage in more opening up to fresh avenues of innovation thinking. I think this changing mindset of how to manage within will permeate throughout the organization more and more as these (often dormant but available) skills get put into practice more.

We struggle to get rid of the ‘command and control’ approach to encourage more distributed sharing and exchanges to reflect the need today of being more agile and fluid in how we meet rapidly changing market conditions and counter threats or seize breaking opportunities.

How can we influence leadership in everyday contexts?
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Making untested hypotheses compatible to Business model innovation success

An email from Business model innovation hub (http://bit.ly/bnTd6G) landed on my laptop that stopped me to think a little harder on the whole momentum of Business model innovation. It summarized the ‘breaking’ collaborative work going on between Alexander Osterwalder, Steve Blank, Alan Smith and Bob Dorf.

This is around untested hypotheses coming out of new business models, that need a better structured and systematic way of exploring these to test assumptions, as early as possible within the lifetime of the model.

A breaking collaboration that seems really valuable

Steve Blank has summarized this first step in the collaboration in an entry on his site www.steveblank.com under http://bit.ly/9cElPf. He stopped me in my tracks (well briefly) with the statement that the “Business model canvas was at the end of the day a tool for brainstorming hypotheses without a formal way of testing them”- “a static planning tool”- the very thing I thought the canvas was taking us away from. Continue reading “Making untested hypotheses compatible to Business model innovation success”

Simplicity drives Adoption often in Innovation

Keeping it simple can often drive adoption. This week I had the pleasure of attending a Brightidea (https://www.brightidea.com/) “Birds of a Feather” event in Zurich. A pleasure clearly, why? Simply because it turned out differently than I had expected. Let me explain.

I have a tendency to be wary of claims or statements like “global leaders in innovation management” and “driven more success than any other innovation management solution provider” as it is hard to validate that from simply what I can read on Brightidea’s website, or through verification of independent research.

What can be said as a growing validation though is that they are clearly being increasingly recognised by many global customers as an important platform contributor to their collaborative innovation process. Continue reading “Simplicity drives Adoption often in Innovation”