Integrated Innovation Thinking | Innovating in the Age of Ecosystems

The Value of Having A Curators Platform for Innovators

I would like to lay out some thoughts on why we should be considering a curation platform for innovation and the value it can bring to a broader innovation community.

These are some opening thoughts that I felt needed to just “hang out there” and see where they take me and clearly, you as a reader.

The issue I am reflecting upon is our growing concern that we all are living in a world heading towards digital overload, with the risk of it simply overwhelming us, perhaps we are becoming more isolated and detached within this.

We can’t simply rely on focusing around ‘all things’ digital, we need people to bring the insights and their experience together for the eventual innovation solutions. We need to provide a curators platform for innovation, to make all the essential connections.

Learning is changing, are we absorbing or just simply gathering?

What can we do to solve this? Perhaps to offer a service on building a specific content platform. In this case around innovation. It has to be built on a more fluid, responsive and constant flow of knowledge. It cannot be static it has to be highly dynamic, it needs to relate to each of us specifically but be broad enough to cater for the wider community within innovation looking for innovation knowledge and understanding.

Yet what are some of the principles we need?

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Mapping the customer journey is the top driver for digital transformation

Organizations are struggling to understand the behaviors of the ‘connected’ customer. Partly it seems executives don’t engage with their brand or business in the way that their customers do. There is often a difference in understanding the value creating points between them

The lack of having a well mapped out customer journey means missing out on opportunities caused by not knowing this complete set of connections being made into you. By not knowing all these connecting points and drawing them together in a cohesive plan, there is a significant chance you are simply restricting the developing of innovation solutions that map back to all the decision-making that is going on in the customers’ minds.

This failure to optimize and seize upon all the possible options to connect with your customers is restricting your ability to broaden out your innovation solutions, making the journey more value creating, it certainly can be really holding your business back.

As you explore the digital transformation path this can become your best opportunity to connect along the total customer experience and see a greater return on this understanding and investment. Continue reading “Mapping the customer journey is the top driver for digital transformation”

The New Innovation Need: Organizing within a Networks of Collaborators

We are facing tough challenges within the business world. To work through these we are all being asked to transform but there has to be a clear end, a return for all this energy and resources it requires, that we are being asked to spend?

How and where does innovation fit will clearly depend on this transforming effect. We are fairly clear that incremental innovation is just not cutting through to give the types of growth expected. There are many outside our existing organizations, standing impatiently at the gates, waiting to come in and take over with market breaking concepts through different business models .

We need to transform, be disrupted or certainly re-imagine and this is where knowing your ecosystem comes in.

Our existing organization needs to envisage a changing world full of disruption that calls for radical change. To meet different challenges, to be highly adaptive it needs to begin to organize around ecosystems to deliver on a vision that recognizes it has to be part of a greater collaborating network to thrive in this highly connected world.

Today larger organizations are having to face the stark truth. Continue reading “The New Innovation Need: Organizing within a Networks of Collaborators”

Getting out of the Building, Going Cross-Industry for Seeking Out Radical Ideas

We all value those times when we can slip away from our desk, from the computer or phone and just simply step outside.

Some do this because of a necessity of topping up their nicotine levels or finding a few moments for having a chat, others just simply want to step away, relax a little and freshen up.

Another reason to get out of the office is when it comes to thinking differently within the business, going out to seek out different, often radically new ideas. This offers the chance of seeing something completely differently, by being simply aware and open to new possibilities, detaching yourself from your own (comfortable) environment .

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Digital transformation – the need to transform our innovation approaches

Business digital transformation, it can certainly get your pulse racing as you start looking for the nearest exit. Digital transformation is being asked of everybody to get involved in but do we have a sufficient understanding of it?

Add in the magic ‘need’ so innovation can benefit from this business digital transformation and we begin to shift around in our chairs even more. What would it mean if we ‘went’ digital and transformed ourselves for innovation within our organisation?

I’ll be honest here, all the answers can’t be distilled here in this one post as digital is all evolving but I thought an opening set of thoughts on ‘digital transformation’ might trigger greater discussion and identification.

So what is a digital transformation?

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Dealing with the innovation legacy lying within your business.

I know the feeling, there has been such a considerable investment that has gone into previous innovation processes to get them established but much of this is actually out of date, it has become today a real ‘legacy’ issue but there is, of course, a real reluctance to challenge it. Well you should!

Often this reluctance to dispose of these old systems, processes and inadequate frameworks is holding innovation back.

I would argue that perhaps many of our current innovation practices are ‘frozen’ in past times and they significantly slow us down, in a world that is becoming one built increasing on speed, flexibility and adaptability.

We lose precious time as we should be forward looking. constantly learning and experimenting with new concepts and approaches to innovation and what and where these can bring in new growth, sustainability and value to our organisations.

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The role Human Resources can play in Innovation and its needed Design

The management of human resource (HRM) needs to be replaced with the management of human creativity and ingenuity, as this is the triggering point to innovation success and delivering longer-term sustaining success.

The critical role of innovation is without question needed for the future growth, wealth creation and organisations potential survival.

Who is to drive the human change required here within our business organisations?

I believe within our human resource groups they must provide the people solution to building innovation capacity, they should contribute to providing lasting design impact and central engagement role in building innovation into the core fabric of the organisation. They become central to helping deliver, distinctive, radical, even game-changing innovation and that needs clear, distinct capabilities, capacities and competencies to be design into and innovation management system.

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I keep arguing we all need to seek out innovation alignment

All too often strategy is not influencing the behaviours and outcomes around innovation, it is simply allowing them to be left to chance.

Innovation is being ‘pushed down’ the organisation for others to interpret and offer their answers. They execute to their own understanding and often the innovations end up as not strategically aligned.

That is plainly wrong, not knowing the strategic objectives it is one of the principle causes of innovation failure and requires fixing.

This poor strategic understanding creates a lack of alignment and directing innovation. If an organisation lacks top leadership engagement it becomes, for many, the reason why they seem to just simply ‘limp’ along in their innovation activity, delivering ‘simply’ incremental outcomes. The more radical innovations can never emerge if these do not have the close alignment to the Corporate vision or objectives and leadership engagement..

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Coaching helps overcome the ten innovation intractables

A Question:
If you could ask those that lead innovation, your senior organizational leadership, a series of questions that might help unlock innovation blockages, now would that be valuable?

Getting to a root cause of innovation blockage
So what does block innovation? Arguably there are plenty of things up and down organizations: a lack of resources, an overcrowded portfolio of ideas, a lack of dedicated people, treating innovation as a one-off, keeping it isolated and apart from mainstream activities.

The list could go on and on, no question but to seek out a meaningful exchange of minds let me offer these outlined below as ones to tackle. Get a discussion going on all of these needs ‘being selective’, raised at separate times and then integrated into a collective ‘declaration of innovation intent’ going forward.

Let’s take a different perspective.

If you could ask a series of questions that might help unlock innovation blockages it would make such a difference to our innovation performance and engagement. I think this might need a good external facilitator as my recommendation, one who has deep innovation knowledge and expertise, able to manage the ‘dynamics’ within the room.

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Developing a new framework for risk and innovation.

I believe we need a new way to manage risk within our innovation activities. It needs to be treated differently from the general ‘risk management’ criteria applied within our business organizations.

In a three-part series, part one outlined the implicit need to align innovation to the corporate strategy, and through this we can determine ‘acceptable risk’.

In part two I offered numerous reasons why we should recognize and treat innovation risk differently to allow it to perform closer to its promise of driving growth and achieving real advantage.

This post here is the third and last part, part three, where I lay out different mechanisms and framing of risk and innovation. These need to be evolved to fit your own risk appetite, not one size fits all. I hope it helps.

Risks are certainly shifting. In a recent piece of work by Deliottes called “Risk sensing:the (evolving) state of the art, the risks of most concern are changing each year. Interestingly, the pace of innovation stands among the top three risks in 2015 and tops along with regulatory risk, the list was foreseen in 2018. With technology disruption, business model disruption and growing competition, social and customer engagement challenge the ability to manage innovation is growing as a concern and in risk management.

We need to formulate a more robust risk innovation framework.

Risk management for innovation needs to evolve to keep pace with the changing demands and pace of change we are undergoing in business challenges. Risk is becoming an evolving capability.

Continue reading “Developing a new framework for risk and innovation.”