What is so remarkable about innovation is that it can be highly dynamic. It’s a task that anyone could do, given the time, education, clarity of purpose and commitments from our organizations, those that recognize the true understanding of the contribution all their people can potentially make towards innovation.
Today, too few people are actually allowed to work on innovation activities, yet the outcomes are ones that everyone wants, and certainly want to be part of. We all want that sense of belonging, of working on or in something that is exciting, dynamic and forward-looking. We really do need to find ways to allow innovation to be part of each person’s daily jobs. Having a sense of purpose to improve or change something through innovation is such a powerful enabler.
Getting from where we are today, seemingly bogged down in many of the legacies of past innovation understanding, seems to me something we must tackle sooner than later also. There is no time like the present to overhaul the existing innovation thinking and upgrade it with a faster, more focused innovating machine that yields greater returns due to this overhaul .