How we need to Navigate the Ecosystem Era– Drive the car, don’t design it!
Imagine standing in a showroom looking at a high-performance, cutting-edge vehicle.
When you buy a high-performance car, you don’t ask the engineer to explain the physics of the fuel-injection system before you turn the key or require the manual for 500 pages of dynamics to bring your Ecosystem to life before you go out and test drive it. It needs to achieve three essential things…….