The Intelligent Integrated Business Ecosystem (IIBE) is an architecture for diagnosing, designing and orchestrating ecosystems
designing the future of innovation
Innovation needs to be designed differently, it is through a more collaborative approach and placing platform and ecosystem thinking into your process and understanding will deliver improved innovating performance
Collaboration, Idealization and the enabling of innovation
I have have been looking back at innovation and how it has changed over the last twenty-five years. In a series of three posts, I have asked Google’s Gemini to answer five questions to track and trace the progress innovation has made and where it seems to be heading.
This is the second post looking more at collaboration and idealization and how and what has helped it evolve in this period. Hopefully, this change has enabled better value creation and learning how to innovate. (First post here)
So this post, in a series of three, looks at the answers given by Google’s Gemini on how collaboration and ideation evolved the organization’s ability to adapt and what helped.
I decided to hold a conversation with Google’s Gemini about how innovation had changed and hopefully progressed since I first became involved 25 years ago, when I lived in Singapore and was heavily involved in my MBA, which had innovation as an elective.
The MBA elective “hooked” me on innovation, and here I am 25 years later, still going on about innovation, championing, cajoling and encouraging innovation to be more central, disciplined and structured.
So I have taken the educational looking back from Gemini lense of perspective and broken this into three parts. I find it interesting and reaffirming. This is the first of these posts looking at the development, thinking and design of innovation from 1999 to today 2024, twenty-five years.
Innovation can be both highly frustrating and rewarding. It is good to gain a real sense of progress in these past 25 years; otherwise, where have I been?
I often feel innovation has not advanced in these past twenty-odd years, but having all the changes nicely summarized here makes me feel there has been a shape and purpose to be so actively involved in the evolution of innovation over these 25 years and been part of that evolution.
Firstly, this post outlines how innovation has evolved since 1999 and does a further recheck for 2019 until today. So, it covers a twenty-five-year period but recognizes that the last five years have seen a very different set of innovation accelerants.
In January of this year, I introduced the thinking behind “the Hierarchy of Business Ecosystem needs.” This framework was outlined initially in a series of seven posts on my dedicated ecosystem posting site.
On this posting site here, I provided numerous supporting posts in “given” areas of Business Ecosystems that covered some areas I felt were important explainers. This filled a number of critical gaps in building a more comprehensive understanding of Business Ecosystems in their different parts for providing a “fitting” context.
If you go to the “Explore My Insights and Thinking” tag shown above, you will see there are two files you can download that provide all of these posts in a PDF format.
“The Hierarchy of Business Ecosystem Needs presents a holistic approach to navigating the complexities of the modern business landscape. It emphasizes collaborative ecosystems as the key to unlocking untapped potential, driving sustained growth, and achieving collective prosperity.
I have been looking at different ways to pitch Business Ecosystems recently for some evolving and hopefully sustaining work.
You can “pitch” to clients in several different ways. Some know their problems, while others don’t recognize them until they are prompted or confronted. If you have a tried and tested way to solve problems, you can become a little blocked from considering something that looks on the surface as radically different, but underneath might be the pathway (to salvation) for new sustaining solutions.
Pitching business ecosystems has to gain attention and be seen as a (radically) different way to tackle growing complex and challenging business problems. The problem for many is that it does “confront” them in considering the multiple layers of what this might mean regarding changes in mindset, organization thinking, and design, rethinking trust by opening up to others outside your existing network and adapting to a new way of design and thinking.
I will tackle different approaches over several posts, but first, let’s look at organizational strategies and the distinct advantages Business Ecosystems can have compared to the more traditional ways of tackling challenges today.
Combining Ecosystems, technology and GenAI to unlock innovation
The concepts of ecosystem innovation and generative AI has arrived at the point where we need to question workflows have the real poential openness has become central to our process of thinking and development building.
Innovation does need reinventing as a discovery process. Radically different ways of capturing, extracting, and delivering value are emerging. Adopting ecosystem thinking and design, combined with Generative AI, has the impact of augmenting, automating, and rapidly scaling innovation in significantly different ways than ever before.
In one of my posts, “Embrace AI-driven innovation; it is the future,” I looked specifically at how the (traditional) innovation management process will change. The deployment of AI-driven thinking utterly alters my perspective of “delivering” innovation.
Exploring Complexities of Business Ecosystem Collaborations
Why should “we” step into the realm of ecosystem collaborations? What does one organization give away and has to overcome in constraints and organizational barriers that form part of those lingering concerns regarding embracing Business Ecosystems?
The question always starts with “do I not give away more than I have as an individual entity?” What would make this attractive is overcoming many of the unknowns. It is hard to know the cost/return/risks and value when you begin this journey. Do you give away intellectual property or gain more from collaborations?
Still, you have to contain the change and disruption by recognizing these unknowns are offset by the many immeasurable benefits that arise as you explore and exploit the collaborative benefits and scope and scale potentials.
“Would it make my organization a market challenger, provide first mover advantage? How would I contain the step process, and how would I see this taking shape?”
You do need to provide a compelling case that addresses these concerns.
I offer here many distinct aspects and strategic advantages. Collaborations are challenging but exciting and potentially rewarding, but they radically differ in how you conduct business. They are complex.
Business ecosystems give strategic advantages that offer levels of uniqueness and competitive advantage and can fulfil customer needs far more than “stand-alone” solutions.
Business Collaborations are needed more today due to growing complexities and challenges requiring a radically different unlocking method. The validation for such a radical change in operating this requires working through systematically. Let’s offer some of these here.
The building blocks of open innovation building towards Business Ecosystem design.
By incorporating Open Innovation Strategies as the next building block, businesses can create a dynamic and expansive innovation ecosystem beyond internal and partnership and certain collaborative boundaries.
This approach supports a culture of continuous learning, adaptation, and external collaboration, positioning the organization for sustained success in an ever-evolving business landscape that recognizes and learns how to collaborate and co-create, moving towards recognizing the value of Business Ecosystems.
Embracing Open Innovation Strategies as the next building block complements the collaborative nature of Business Ecosystems and broadens the innovation landscape out into a world of new possibilities where collaboration, co-creation and cooperation become realised for building and delivering products, concepts, and services that have new unique value and impact.
New Business Design- Empower Your Business Ecosystem.
When looking at radically different thinking and design in business, where Ecosystems become central, you need to ask yourself what industries would benefit from such an alternative design and thinking due to the changing complexities and challenges they are facing.
Are these pressures in their known and emerging markets posing future threats for businesses and whole market sectors?
Markets today are radically changing and are more demanding. The growing need to face growing complexity and challenges constantly unsettles the normal.
The value of opening up and embracing Ecosystems in design and thinking is that you can attract diverse expertise and knowledge into fresh partnerships and collaborations that can piece together radically different value propositions and shift competitors’ positioning.
I decided this posting site to be the principal supporting site for building different insights and understandings of Ecosystems. The main framework around the Hierarchy of Business Ecosystems Needs is over on www.ecosystems4innovating.com; in a series of detailed posts on each layer of the Ecosystem construct, take a look at each part in explanations of why each Ecosystem is interconnected and feeds the others.
On this site, I have been exploring issues associated with building Ecosystems, each valuable to read, such as collective learning, resistance, values of interconnected layers, barriers, a blueprint and a base post of “Why Ecosystems” and illustrating where and how ecosystems think and design are emerging.
Scroll down the home page or enter the topic in the search box to find these ready to read on this posting site. They provide a sound basis for considering Ecosystems by working through the views offered.
In this post, I provide different industries’ challenges that lend themselves to Ecosystem thinking and Design.
While ecosystem-based approaches offer numerous advantages, there are also challenges and potential barriers that organizations may face.
As I was building out the Hierarchy of Business Ecosystem Needs, you have to consider many of the (current) issues and challenges being faced by advancing Ecosystem thinking and design. The business case adds more value and needs to think more about the impact of ecosystems in highly connected ways.
I believe in building the foundation layer, the Innovation Ecosystem pushes the “grey cells” and gives the best platform for integrating a comprehensive Ecosystem framework in my proposal, which comprises an Innovation Ecosystem, a Business Ecosystem, a Dynamic Ecosystem and the Enterprise Ecosystem.
The question of barriers and issues must be addressed to comprehensively understand the values of synergies, interdependencies and the exponential value created when these Business Ecosystem layers I am proposing in my Hierarchy framework are interconnected. Constructing an interconnected business ecosystem framework is undoubtedly “no walk in the park”; it is hard work.
Being explicit about ecosystems in the context of organizational strategies provides several distinct advantages compared to traditional approaches. We increasingly need to consider ecosystems in our thinking and design to support the growth and sustainability that collaborations can contribute to and provide different options and pathways to value creation.
I have begun to outline the initial case for a new framework of ecosystem hierarchy within cooperation needed in business environments as they offer the potential for the transformative power of a collaborative and collective set of ecosystems coming together to offer new impact, value and growth, needed in today’s current business environment.
This Ecosystem hierarchy has a clear message of being interconnected as each layer contributes to the whole, and I trust it provides an introductory but comprehensive understanding of the values of synergies, interdependencies and the exponential value created when these layers are interconnected (read).
The result of each Ecosystem layer, even as a standalone layer, can drive innovation, resilience and prosperity within individual organizations. Yet the real potential when each layer is strategically integrated brings a more interconnected vision and value, building the impact and effect of Ecosystem design for collaboration and co-creation.
