Recognizing the differences from moving from Value Creation to Value Co-Creation

Moving towards Value Co-creation

Value creation is what any business aspires too deliver. Simply put, a company designs, produces and delivers a product and service to a customer and the value is embedded within that offering.

Operating as a single company, most of the time the customer is seen as a passive recipient and the company’s goal is to maximize its own profit by controlling as much of the supply chain as possible. It is seen as a linear model of Suppliers > Company > Customer.

Value Co-creation brings increasingly levels of complexity with the real differences of moving from (within) the boundaries of a single enterprise.

It is a shift from firm-centric, transactional model (the value creation) to a network-based, collaborative model (value co-creation). that is fundamentally an interconnected business ecosystem.

This move beyond a single enterprise’s boundaries unlocks significant benefits and new ways of generating value that is simply not possible in a traditional, linear value chain.

The differences are recognizing a paradigm shift.

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Why Dynamic Ecosystems become central to Industrial Metaverse Understanding

The Story of Dynamic Ecosystems enhances the Industrial Metaverse

In the past week I have been exploring the impact of Ecosystem thinking and design on the Industrial Metaverse. I am working towards a white paper and provided a “teaser” post “Are we holding the Industrial Metaverse back, is our organizing structure right?” earlier this week.

This post raises one of the important issues relating to the Industrial Metaverse highlighting a core problem of fragmentation due to wrong organizing structure. Ecosystem approaches solve that.

Today’s Industrial Metaverse efforts, while innovative, often resemble a patchwork quilt rather than a seamlessly integrated fabric that can lead to those high stakes of disconnect. For me, the current organizing structures (or dedicated focus on them) are insufficient to gain the optimum out of the Industrial Metaverse. The immense promise of the Industrial Metaverse, with its “always-on, vested IP, and mission-critical operations,” demands a different approach

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Are we holding the Industrial Metaverse back, is our organizing structure right?

Credit Adobe. Industrial Metaverse & Ecosystem Thinking

As we look at the delivery of the Industrial Metaverse, it is inherently complex, has escalating stakes involved, and the current fragmentation underscore why , in my opinion, ecosystem thinking is not merely an aspirational advantage, but the essential recognizing enabler for the Industrial Metaverse’s successful evolution and long-term viability.

In essence, the Industrial Metaverse is the next evolution of Industry 4.0, moving beyond mere digitalization to create a truly interconnected, intelligent, and interactive digital realm that fundamentally transforms how industries operate, innovate, and create value.

The Industrial Metaverse promises to deliver but will it?

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Principles for Bridging Traditional to Ecosystem Thinking

Feeling trapped, break out of the box with Innovation Business Ecosystems

I have been investing a growing amount of time in building my understanding of Business Ecosystems and from one of my AI chats I really do get some wonderful “nuggets” of thinking.

It does continue to amaze me within a stream of exchanges or prompts how you are sparked into another strand of thinking that continues to build your understanding or simplify a part that can be complicated to explain.

One of these “popped up” while I was trying to relate Natural Ecosystems with Business Ecosystems and I asked a follow on a prompt around mind shifts “What are the principles of the mind shift to bring structure to recognizing different changes in thinking from existing business thinking to make the bridge into fresh thinking needed for Business Ecosystem thinking.”

I simply loved this reply as so clear and defined for changing thinking.

Eight principles for bridging traditional thinking into Ecosystem thinking

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Dynamic Ecosystems: The Adaptive Core of Business

The Story of Dynamic Ecosystems- the adaptive core

I am offering a different perspective here, one that explores dynamic ecosystems as a transformative organizational model. Sit back and listen.

I asked Google Notebook LM to look at one of my articles: “A fresh perspective of Dynamic Ecosystems”.

Expanding on the idea of Dynamic Ecosystems as the decision-making and adaptability core of business ecosystems involves positioning them as both the “intelligence layer” and the “adaptive engine” that powers business agility, resilience, and growth. This approach redefines their role from a passive network to a responsive, intelligence-driven hub that continuously senses, learns, and guides the ecosystem.

Let them tell the Dynamic Ecosystem story

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Recognizing Dynamics Ecosystems are the core to Innovation change

Recognizing Dynamic Ecosystems are at the core of Innovation Business Ecosystems

The strategic shift to dynamic ecosystems as a decision-making core for innovation and business ecosystems reflects a paradigm shift towards intelligent, real-time responsiveness.

This approach emphasizes not only operational flexibility but also strategic agility, enabling businesses to anticipate and lead rather than merely respond to change.

So what is special or radical in making Dynamic Ecosystems central?

We live in a world that is highly dynamic, it shifts and alters constantly. We have pursued Innovation in linear ways and these always lag. Technology has provided us to escape from the past and respond on a constant ‘real-time’ basis.

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Lets change the old record and sound on innovation

The old record and sound of Innovation certainly needs changing.

Recently I have been reading about how innovation management needs to get back to basics or how it needs to be given a fresh lick of paint in professional certification, revised and updated university training programs or short courses.

For twenty years, since I have been working in the innovation space, we have constantly complained about so many different aspects of innovation failure and offered solutions to why innovation management still seemingly fails to deliver on its promise to build new growth inside our organizations. Offering innovation advice is a big industry to consult and academically, to teach in.

We keep innovation management locked into a 20th-century paradigm and I believe we must break the “chains” and make a significant shift in our innovation thinking, into innovation and business ecosystems

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The four golden threads that weave through ecosystem design

I closed out my posts in 2023 reflecting on the “golden” threads that need to weave through innovation business ecosystems. So equally I share these four threads here again as they are so important to Business Ecosystem thinking and design going forward.

I raised the ecosystem thinking and design story ““At the heart of this story lies the understanding that innovation is NEVER a solitary endeavor; it thrives really well within ecosystems.

Just imagine these ecosystems as intricate and interconnected sets of networks, bustling with activity, with thinkers and doers, where individuals, organizations, and institutions converged with a shared goal – to innovate and create value

The value of business ecosystems needs to be highly dynamic. Four threads need to weave through innovation ecosystem designs

Did I achieve this weaving throughout the year?

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2024 Under Innovation and Business Ecosystem Review

My review of 2024 from a posting perspective has been a really positive one.

Taking my two primary posting sites of paul4innovating.com and ecosystems4innovating.com I wrote just over 100 posts, which always comes as a surprise in what it entails in time invested.

The split between sites was fairly even as I continue to increase my focus on building the building case for Ecosystems, in thinking and design.

In this reflective post I took a look back on why I moved from an “absolute” focus on innovations into innovation and business ecosystems.

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Dynamic Ecosystems become the Core of our innovating activity.

Dynamics- The core of Business Ecosystems
Recognizing the value and potential to the Integrated Ecosystem Design

The concept of having an integrated business ecosystem is central to the future growth and value businesses can provide. Yet, these have to be seen as highly collaborative, where mutual co-creation through networks of partners join forces to overcome more complex and challenging problems we seem to be facing today.

The single organization is unlikely to bring the depth of knowledge, diversity and access in resource and market realization. We need to learn to work in collaborative Ecosystems.

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